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EL HUMOR “CAMP TALK” EN LOS
SUBTÍTULOS AL ESPAÑOL DE LA SERIE
RUPAUL’S DRAG RACE: REVISTA
CIENTÍFICA Y ACADÉMICA

“CAMP TALK” HUMOR IN THE SPANISH SUBTITLES OF

THE SERIES RUPAUL'S DRAG RACE: ACADEMIC AND

SCIENTIFIC MAGAZINE

Pas. David Osvaldo García Méndez

Universidad Juárez Autónoma de Tabasco

Dra. Veronika de la Cruz Villegas

Universidad Juárez Autónoma de Tabasco
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DOI:
https://doi.org/10.37811/cl_rcm.v10i4.25599
El humor “CAMP TALK” en los subtítulos al español de la serie RuPaul’s
Drag Race: Revista Científica y Académica

Pas. David Osvaldo García Méndez
1
osvaldomendez250@gmail.com

https://orcid.org/0009-0000-8856-8538

Universidad Juárez Autónoma de Tabasco,
México

Dra. Veronika de la Cruz Villegas

veronika.delacruz@hotmail.com

https://orcid.org/0000-0003-3570-2021

Universidad Juárez Autónoma de Tabasco,
México

RESUMEN

El tema principal que abarcaremos en este artículo es el subtitulado del lenguaje y el humor arraigado
en la comunidad LGBTQ+ y cómo plantea importantes dificultades para transmitir con precisión la
sensibilidad camp y el humor presentes en el diálogo original en inglés, con el objetivo de identificar
las diferencias y los problemas que representa la traducción y subtitulación del éste. Todo esto gracias
a preguntas de investigación, por ejemplo: ¿Cómo se traduce y subtitula al español el humor
característico de RuPaul's Drag Race? Y ¿Qué estrategias de traducción se utilizan para transmitir el
estilo camp y el humor en los subtítulos en español? Además del uso de diferentes herramientas como
tablas de comparación y un checklist que funciona como parámetro para la evaluación de capítulos. Este
artículo se basa en una investigación cualitativa y con diferentes artículos que hablan sobre al análisis
de este humor. A través de éstos y de muchas recopilaciones de diferentes casos (episodios) se llegan a
los resultados que remarcan como el subtitulaje del humor LGBTQ+ o “camp” es adaptado desde el
idioma inglés al español así como su análisis y de donde surge la manera más aceptada para realizar el
correcto subtitulaje.

Palabras claves: Charla camp; humor; subtitulaje; RuPaul’s Drag Race.

1
Autor principal
Correspondencia:
osvaldomendez250@gmail.com
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“CAMP TALK”
humor in the Spanish subtitles of the series RuPaul's Drag
Race: Academic and Scientific Magazine

ABSTRACT

The main topic we will cover in this article is the subtitling of language and humor rooted in the

LGBTQ+ community and how it poses significant difficulties in accurately conveying the camp

sensibility and humor present in the original English dialogue, w
ith the objective of identifying the
differences and problems posed by the translation and subtitling of humor (camp talk) from English to

Spanish.
All this thanks to research questions, Such as how is the characteristic humor of RuPaul's Drag
Race transla
ted and subtitled into Spanish? And what translation strategies are used to convey the camp
style and humor in the Spanish subtitles?
In addition to the use of different tools such as comparison
tables and a checklist that functions as a parameter for the evaluation of chapters.
This article is based
on qualitative research and different articles on the analysis of camp talk humor.
Through these examples
and numerous compilations of
different cases (episodes), the study arrives at findings that highlight how
subtitles for LGBTQ+ humor or “camp” are adapted from English to
Spanish, as well as an analysis of
where the most widely accepted approach to
proper subtitling originates.
Key words:
Camp talk; humor; subtitling; RuPaul’s Drag Race.
Artículo recibido 20 mayo 2026

Aceptado para publicación: 20 junio 2026
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INTRODU
CTION
The intersection between language, culture and humor is a complex terrain, especially when it comes to

the translation and subtitling of television programs. It is essential to find linguistic and cultural

equivalents that generate the same humorous impact
as in the original language, thus maintaining the
essence and enjoyment of the comedy for the Spanish
-speaking viewer.
Television as a cultural artifact offers unique opportunities to explore the interplay between language,

identity, and humor. Among contemporary programs,
RuPaul’s Drag Race has emerged as a global
phenomenon, celebrated not only for its dazzling performances and compelling narratives but also for

its rich linguistic textures. Central to its appeal is the use of “camp talk,” a highly stylized and

performative mode of speech c
haracterized by irony, theatricality, and humor deeply rooted in queer
culture. The
translation of this distinct linguistic register into other languages, such as Spanish, presents
significant challenges, particularly in maintaining the intricate humor and cultural nuances that define

the original text;
in the specific case of series such as RuPaul's Drag Race, where the camp language is
an integral part of its identity, it is crucial not only to translate the words, but also to capture the tone,

irony and humor characteristic of the original.

RuPaul's Drag Race is an American reality television competition show produced by World of Wonder

for Logo TV, later for VH1, and finally for MTV. RuPaul, drag superstar, is the host, mentor, head

judge, and inspiration for this series, which details RuPau
l's quest to find the next “America's Drag
Superstar”.
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Image 1.

NOTE
: Diagram made with information extracted from the show's fan page: RuPaul’s Drag Race Wiki:
https://rupaulsdragrace.fandom.com/wiki/RuPaul%27s_Drag_Race

Currently, the translation of the spoken language of an audiovisual product is approached in two ways,

the addition of on
-screen text (subtitling) or the total or partial replacement of the spoken language. The
addition of text on the screen (subtitling) o
r the total or partial-substitution of the original sound track
with one in the target language (dubbing, narration, voice
-over, voice-over, voice-over). The original
sound track with one in the target language (dubbing, narration, voice
-over, interpretation), and the
choice of one technique or the other depends on factors such as custom, economic constraints, the genre

of the program, the distribution format or the audience profile (Diaz Cintas, J., & Anderman, G. (2009).

The following work focuses on the subtitling of humor in order to analyze the translation in the subtitling

of an audiovisual product: The reality show RuPaul's Drag Race, also known by its acronym RPDG.

In 2009,
season one of this
program premiered
on
Logotv channel in the United

States.

The program quickly gained

popularity and
was marked
as the most watched series

on Logo in its first season.

In 2024, a spinoff was

launched
in which 12 queens,
from almost every franchise so

far, participated under the title

“RuPaul's Drag Race:

Global All Stars”.

From its beginnings until

today, RuPauls Drag Race has

17 regular seasons in the

U.S.
, with the last one
currently on the air.

After its arrival in Mexico and

the first season was

completed,
it was renewed
for a second season
(already
aired) and a third season is in

the works.

By 2025, it plans to broadcast

more “drag content” such as:

Season 17
All Stars USA (season 10)
All Stars France (season
1)

among others.
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This American has gained great relevance in the last few years due to its particular format and distinctive

expressions of the show, which has come to be consumed by a wide variety of audiences in different

countries.

The
subtitling of humor refers to the process of translating and adapting humorous content from one
language into another in subtitles, often for movies, TV shows, or online videos. This is
not just direct
translation
it involves understanding the cultural, linguistic, and contextual nuances that make
something funny in one language and trying to
recreate that humor for a different audience.
Key Aspects of the Subtitling of Humor:

1.
Cultural adaptation
2.
Humor often relies on cultural references, idioms, or wordplay that may not exist in the target
language. Subtitlers must find an equivalent joke or expression that elicits a similar effect.

3.
Wordplay and puns
4.
Puns and plays on words rarely translate directly. Subtitlers must get creative to maintain the
comic intent, even if the words themselves change.

5.
Timing and length constraints
6.
Subtitles are limited in space and time. Translating humor must be brief, timed correctly, and
readable, while still being funny.

7.
Tone and delivery
8.
Humor often depends on tone, sarcasm, irony, or character voice. Subtitlers must preserve these
subtle cues even with minimal words.

9.
Audience expectations
10.
Humor varies widely across cultures. What’s funny in one country might be offensive or
confusing in another, so subtitles must align with the target audience's sense of humor.

This reality competition series, hosted by iconic drag queen RuPaul, has not only achieved worldwide

acclaim, but has also become a cultural touchstone for LGBTQ+ representation and celebration of drag

culture.

The essence of “RuPaul's Drag Race” lies not only in its outlandish drag performances and fierce

competition, but also in its linguistic style characterized by wit, innuendo and camp humor. Camp, a
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concept deeply rooted in queer culture, encompasses exaggerated, theatrical and often ironic expressions

of identity and aesthetics. We will examine how translators navigate linguistic and cultural barriers to

ensure that the humor and cultural significanc
e of the original English dialogue is preserved while
making it accessible and relatable to Spanish
-speaking audiences.
In addition, the role of linguistic creativity and adaptation in subtitling will be explored, as well as the

potential challenges and limitations translators face in capturing the dynamic and culturally specific

nature of camp talk.

The language and humor employed is deeply rooted in LGBTQ+ community, subtitling this content into

Spanish poses significant difficulties in accurately conveying the camp sensibilities and humor present

in the original English dialogue.

The analysis of camp talk and humor in the Spanish subtitling of "RuPaul's Drag Race" sheds light on

the intricacies and challenges of translating humor across linguistic and cultural boundaries (Osvaldo

García, 2024)

This analysis seeks to examine the representation of humor and camp in the Spanish subtitles of

RuPaul’s Drag Race
, focusing on the translation strategies employed to capture the show’s linguistic
creativity and cultural specificity. By investigating how puns, double entendres, and culturally

embedded references are adapted
or at times lostthis study illuminates the complexities of rendering
humor across linguistic and cultural boundaries. Furthermore, it reflects on the implications of these

translation c
hoices for the broader understanding of camp as both a cultural phenomenon and a
communicative style. In doing so, this analysis contributes to a deeper appreciation of how humor,

language, and identity intersect in global media.

GENERAL METODOLOGY

Objective

Identify the differences and the problems that represent the translation and subtitling of the humor
(camp
talk)
from English to Spanish. As Osvaldo Garcia (2024) mentions “Understanding how Spanish-
speaking viewers perceive and respond to the translated camp and humor to complement the textual

analyses conducted thus far”.
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METODOLOGY

This research is based on a
different articles refers to the analysis of camp talk humor. First of all, it
should be made clear that the purpose of the paper is not to produce an assessment in terms of correct

or is not to produce an evaluation in terms of correct or incorrect subtitling from English t
o Spanish of
RuPaul's Drag Race, but the analysis of the different translation techniques applied to its subtitling, so

we consider the study to be qualitative.ç

Qualitative analysis consists of examining non
-numerical data to identify patterns, themes and
perspectives. Qualitative research is a method used to collect non
-numerical data, often exploring
complex phenomena that cannot be quantified (Stewart, Lauren.
2023).
Results

This section shows the results obtained through the application of two data collection instruments in

some chapters of different seasons of this show, through their analysis.

First, we have this
instrument, which is based on the creation on a table, or document that places the
original
English dialogue (in this case, an episode of the series) next to the Spanish subtitles for an easy
comparison and analysis of translation choices.
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Episode

and time.

Original text.
Spanish subtitle. Translation
strategy.

Camp/Humor

type.

Cultural

references.

S9E01,
05:30 The body is
here, bitches!

¡Aquí llega el
cuerpo,

putis!

Equivalence
Body reference N/A
S6E01,
04:00 Come on season
6,let’s get

sickening!

¡S
exta
temporada,

pongámonos

sexty!

Adaptation
Hyperbole, slang Drag Culture.
Episode

and
time.
Original text.
Spanish subtitle. Translation strategy. Camp/Humor type. Cultural
references.

S12E08,

56:15

Shantay,
you
stay.

Shantay,
te
quedas.

Literal
translation. Catch-phrase. Show specific.
S15,
36:20 “She padded
for
the Gods”
Se rellenó como

una Diosa

Cultural
adaptation Religious reference Greek mythology
This
table is designed to systematically analyze and compare the original English dialogue with its
Spanish subtitle translation in
RuPaul's Drag Race.
Episode

and time.

Original text.
Spanish subtitle. Translation strategy. Camp/Humor type. Cultural
references.

S17E01,

41:00

You know what

her favorite band

is?

What?

The Slice Girls

¿Sabes cuál es su
grupo favorito?

¿Cuál?

Las Slice Girls

Literal
translation. Food-phrase. Band or musical
group

S9E10,
39:05 Sue me! ¡Demandame! Literal translation Legal term Law
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Episode

and time.

Original text.
Spanish subtitle. Translation strategy. Camp/Humor type. Cultural
references.

S4E01 All Stars,

56:15

You can’t spell

legendary,

without… leg
.
No puedes ser
legendaria sin
piernas.

Adaptation/
Literal
translation

Body Reference
Word game
S11E1,

36:20

It looks like
things just got…

eleven
-dary

Parece que las
cosas se han
vuelto… once-
darias

Literal
translation Catch-Phrase Word-Game
This instrument pretends develop a
checklist of specific linguistic features of camp talk (e.g.,
exaggeration,
irony, wordplay) to analyze their presence in both the original and translated versions. This
checklist is designed to systematically identify and analyze specific linguistic features of camp talk and

humor in both the original English dialogue and Spanish subtitles of RuPaul's Drag Race.

With the application of this instrument, the elements of the episode are made known in order to identify

them correctly and through their analysis make a correct subtitling.
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RPDR
: S10, E1 “10s Across the Board”
Exaggeration
and Hyperbole.
[
. ] Use of superlatives.
[
] Overstatement
[
. ] Intensifiers
Wordplay
and Puns
[
. ] Rhyming
[
. ] Alliteration
[ ] Malapropisms

LGBTQ+
Slang and Drag Terminology
[
. ] Drag-specific terms (e.g., "fish," "beat,"
"read")

[
. ] Ballroom culture terms (e.g., "shade," "house,"
[
. ] General LGBTQ+ slang (e.g., "tea," "wig")
Pop
Culture References
[
. ] Celebrity name-dropping
[
] Movie/TV show quotes
DISCUSSION

This research made it possible to answer the main questions and meet the overall objective, which was

to
explore how humor and “camp talk” are translated and subtitled in RuPaul’s Drag Race from
English to Spanish
. After analyzing different episodes and comparing the original dialogue with the
Spanish subtitles, several important insights emerged:

1. How is the show’s unique humor translated?

The humor is approached in various ways, but the most common strategies are literal translation,

adaptation, and equivalence. Some iconic phrases like
“Shantay, you stay” are translated almost word
Sarcasm
and Irony
[
. ] Verbal irony
[
. ] Self-deprecating humor
[
] Mock formality
Code
-Switching and Multilingual Elements
[
. ] Mixing languages (e.g., English and Spanish)
[
. ] Use of foreign phrases for effect
Interjections
and Exclamations
[
. ] Camp-specific exclamations (e.g., "Yas queen!")
[
. ] Dramatic gasps or reaction
Metaphors and Similes

[
. ] Comparisons to pop culture icons
[
] Exaggerated descriptive language
Diminutives
and Honorifics
[
. ] Use of -y/-ie endings (e.g., "hunty")
[
] Playful titles (e.g., "Miss Thing")
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for word, which maintains the original form, but not always its deeper meaning. In other cases, such as

“Come on season six, let’s get sickening!”
, a more playful approach is used (“¡Sexta temporada,
pongámonos sexty!”
), keeping the over-the-top energy and fun.
2. What translation strategies help preserve the camp tone?

Translators often try to balance faithfulness to the original with creativity. They use made
-up
expressions, cultural adaptations, and local slang to reflect the spirit of camp. For instance,
“The body
is here, bitches!”
becomes “¡Aquí llega el cuerpo, putis!”, which keeps the cheeky and bold tone of the
original.

3. Are cultural and linguistic nuances preserved or lost?

This is probably the trickiest part. In some cases, the nuance is maintained through clever choices (
“She
padded for the Gods”
becomes “Se rellenó como una diosa”), preserving the exaggerated feel. But
other times, especially with puns like
“You can’t spell legendary without leg”, the humor doesn’t
translate as well, and part of the meaning gets lost.

Final thoughts:

What this study shows is that subtitling
RuPaul’s Drag Race isn’t just about wordsit’s about context,
identity, and cultural resonance. Subtitlers face real challenges in keeping the humor, irony, and

theatricality of the original intact. Even with limitations like timing and space, you can see efforts to

bring t
he same energy to Spanish-speaking audiences.
Overall, I believe the objective of the study was met, and it offers a valuable reflection on what it means

to translate not just language, but identity and humor across cultures.

CONCLUSION

In conclusion, the analysis of camp talk and humor in the Spanish subtitling of "RuPaul's Drag Race"

sheds light on the intricacies and challenges of translating humor across linguistic and cultural

boundaries. Throughout this exploration, it becomes evide
nt that subtitling camp talk involves more
than mere linguistic translation; it requires a deep understanding of cultural nuances, wordplay, and the

dynamics of humor specific to drag culture.

Moreover, the study of humor in subtitling extends beyond "RuPaul's Drag Race" to encompass a

broader understanding of humor translation in series in general.
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Humor, being highly context
-dependent and culturally bound, poses significant challenges for
translators across various genres and languages. Whether it's situational comedy, wordplay, or cultural

references, translators must navigate linguistic, cultural,
and audience-specific factors to ensure that
humor resonates with viewers.

In essence, the analysis of camp talk and humor in the Spanish subtitling of "RuPaul's Drag Race"

underscores the complexity and artistry involved in humor translation. It serves as a reminder of the rich

interplay between language, culture, and humor, and
the ongoing challenges faced by translators in
conveying humor across linguistic and cultural boundaries. By celebrating and preserving the essence

of humor in subtitling, we contribute to the enrichment of cross
-cultural communication and
appreciation of
diverse forms of humor in series and popular media.
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